Since last April 24th until today, Barcelona has been the setting of the International launch of BMW’s first completely electrical scooter, the BMW C Evolution. With this innovative initiative as backdrop, this morning a meeting took place that gathered experts from different parts of the world for an in-depth discussion about the challenges of sustainable mobility in the cities. The event was attended by Xavier Trias, Mayor of the city, and Antoni Maria Grau i Costa, General Director of Industry of the Autonomous Catalan Government.
The BMW C Evolution has been created following BMW’s sustainable strategy, in a quest for zero-emissions without forgetting riding pleasure. The scooter offers an innovative design, a range of 100-kilometres range, 47.5hp maximum power and four riding modes. Guenther Seemann, CEO of BMW Group Spain and Portugal, during his welcome speech, stated:
“The BMW C Evolution is BMW Motorrad’s answer to the mobility of the future. The economical environmental and social changes require new solutions and with this project, BMW Group takes a step ahead in its strategy of not being a company that just produces vehicles, but a company that offers mobility in a wider scope.”
Antoni María Grau, General Director of Industry of the Catalan Government, explained:
“The Autonomous Government included sustainable mobility in its strategic agenda, to help creating better conditions that allow Catalunya to become a trailblazer region in this field”. Grau highlighted that the region “has a long tradition in the motorcycle industry, being a reference in the South of Europe.” He also stated that “it is an honour for Catalunya to be the setting of the new electrical scooter’s international launch, created by such a prominent company as BMW Group.”
The Mayor of Barcelona, Xavier Trias, emphasized that,
“the launch of the first 100% electrical scooter by BMW in Barcelona is a great opportunity to show the world the innovative personality of the city and its will to promote electrical mobility”.
The Mayor stated that,
“bikes are a central element in our city’s mobility and we offer all kinds of facilities and charging points to encourage the use of electrical vehicles.”