Autovolt Magazine

2016 AutoVolt Awards Winner: Toyota Mirai

For immediate release
18 July 2016

Toyota Mirai Awarded

  • The Toyota Mirai won the Hydrogen Fuel Cell category.

The Mirai is the first commercially available Toyota hydrogen fuel cell car, but it feels like they’ve been making them for decades. Judges applauded Toyota for their ambition in bringing the Mirai to a world market and for creating a car that’s convincingly uncompromised.

Jonathan commented: “The Mirai is impressive to drive and was much like an uncompromised battery electric car – refined, responsive and with 300-miles range. The interior is sumptuous with the only real negatives being a small boot and only four seats. Nevertheless, these are a small price to pay for what is actually a very good electric car. Only the lack of a hydrogen infrastructure would hold us back from buying one. However, the Mirai is likely to prove persuasive in the building of a hydrogen infrastructure and that alone is worthy of commendation.”

Toyota Mirai AutoVolt Awards 2016

AutoVolt Electric and Hybrid Awards 2016

  • The awards celebrate electrified and ultra-low emission vehicles.
  • Ten category winners, from city to super cars, plus an overall winner.

AutoVolt’s annual Electric and Hybrid Awards offer a unique rating of the fast growing electrified vehicle market.

The prestigious awards are the only ones in the UK to focus solely on battery- electric vehicles (EVs), hybrids, plug-in hybrids (PHEVs) and, for the first time, hydrogen fuel cell vehicles (FCVs).

This year’s awards were the most difficult yet for the team of judges, who were presented with an enormous increase in number of ultra-low emission vehicles (ULEVs) to choose from.

Judges were impressed by the high quality of vehicles and the significant savings they represent, in tax and fuel economy, to the consumer. Vehicles were judged on their quality, value for money, lifetime cost of ownership, equipment, drivability and, more subjectively, appearance.

The winners from the ten categories consist of four electric vehicles, four plug-in hybrids, a hybrid and a hydrogen fuel cell vehicle, demonstrating the huge diversity now available as alternatives to petrol and diesel.

Jonathan Musk, founder and editor of AutoVolt, said: “Every car we looked at was worthy of winning its class. There was no bad egg. The final decision was painstakingly arrived at after much deliberation because the quality of vehicles was so high. There is now an electrified vehicle to suit everyone, whereas just last year the choice was much more limited. This shows the progress being made in the industry today and that consumers are switching on to the tax and fuel savings that can be had from a ULEV.”

The awards are included in the latest issue of AutoVolt (Jul-Aug 2016), alongside a new column by renowned EV enthusiast and celebrity, Robert Llewellyn and other news and articles relating to electric and hybrid vehicles.
To find out more, visit:

Note to Editors.

AutoVolt is the UK’s leading UK consumer magazine dedicated to electric and hybrid vehicles. Founded in 2013, the bi-monthly magazine showcases the electrified automotive world and makes it easily understood and accessible to a consumer audience.

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